There is a reason that DC Comics isn’t exactly doing women, minorities, and LGBTQ readers any justice. The reason is that DC Comics still believes that most of the their readers are heterosexual white men between the ages 18-34. Well now its time to show DC Comics how wrong they are.
Taken from Diamond Distributors:
“DC Comics has thanked retailers and fans for their enthusiasm and support during the launch of THE NEW 52, but in a new appeal they’re asking for feedback in a new online survey.
As they made clear from the beginning, their goal was to expand the market by appealing to new/lapsed readers. They believe this has happened, but now they’d like feedback from the fanbase and comic shop retailers about where to go next.
DC has engaged Nielsen NRG, the world-class research company, to survey U.S. consumers and retailers (online and in person), to learn more about DC COMICS – THE NEW 52 and its readership.
You can participate by completing a “Reader Survey,” online at
. The Survey is available now, through Friday, October 7.
Retailers will also be asked to complete an individual “Retailer Survey.”
DC Comics promises to release the results sometime early next year.
Please note – DC will not be retaining any consumer information associated with this survey. Additionally, Nielsen will be visiting a handful of comic shops nationwide for in-person interviews and will be surveying digital consumers from its app/website.”
So come on Geek Girls and Feminist Fanboys, take the survey and show DC Comics that women and other minorities read comics too!!
Note: If you haven’t read any of the new 52 or you aren’t from America apparently you won’t qualify for the survey. My suggestion, go out and by a bunch of the new 52 now then take the survey!
So again I’ll say help us Geek Girls and Feminist Fanboys, you’re are only hope!