A New Ms. Marvel: Selling Out?

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You probably heard back in November that a new character was taking on the moniker of “Ms. Marvel.” That character is one Kamala Khan, a Pakistani-American Muslim superheroine from New Jersey, the creation of two artists/writers who are themselves Muslim (Sana Amanat and G. Willow Wilson). Kamala made her first appearance in Captain Marvel #14 back in August of last year and is a huge fan of Carol Danvers. In fact, according to Kelly Sue DeConnick, “she is very deliberately placed in a position where she sees Carol protecting civilians from Yon-Rogg.” When Kamala discovers her own powers, she chooses to adopt the Ms. Marvel title in honor of her idol.

300px-Ms._Marvel_Vol_3_1Kamala’s first 2014 appearance and her formal debut as Ms. Marvel was in All-New Marvel NOW! Point-One #1, a comic that served as an intro for a number of characters. She now headlines the third volume of Ms. Marvel, which will debut in February. So why am I talking about this? It’s not like she’s the first Muslim superhero on a major imprint, because we’ve had Simon Baz. She’s not even the first Muslim female superhero, if you count Dust, M St. Croix, Faiza Hussain, and others. Again, why am I talking about this?

Because she is so popular. Let me modulate that by saying that she’s popular among the set of people who read Captain Marvel comics, but Captain Marvel #17, in which she is featured, did completely sell out its initial run, inspiring hope for the success of Ms. Marvel Vol. 3. However, there’s a concern to be raised: Does Kamala Khan sell out issues because she’s a sellout? Put another way, is she really the counter to Islamophobia that Muaaz Khan of the Guardian claims her to be?

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